Due to the large number of people zofera logo Start Us Services Blog Contact job bank Success stories Notice of Privacy Start Us Services Blog Contact How to make an attractive webinar for B2B companies? Avatar Olozfera 24 March, 2021 - 15 minutes to read / B2B Plan and execute high-impact digital lectures and workshops A webinar is a conference or digital talk in rea time, where one or more speakers take part. During this you can provide all kinds of Job Function Email List information. There are from 10 to 1000 people, everything depends on the tool hired for its realization.
Webinars have gained relevance in the digital field due to the COVID-19 contingency , along with lives on Instagram. In the case of B2B companies, where face-to-face contact is essential for monitoring business processes, these types of conferences can help you create lasting relationships with your customers and attract new prospects. In fact, according to a study conducted by the Content Marketing Institute magazine , more than 100 B2B companies say that webinars rank third among the types of content that allow them to secure leads and convert them into customers faster.
That is why 57% of their marketing efforts are directed at creating webinars. Why should you integrate webinars into your B2B content strategy? As you will see, many B2B companies have opted for webinars, as it allows them to get closer to their prospects and learn about their interests. However, you can also get benefits such as: Generate new leads interested in your services: By creating campaigns for users to join the webinar, you will attract people who really want to know about the topic.
